Ethics of PEPS Sponsorships

GeaCom, May 15, 2019

Phrazer/Kitsune not only provides patients of all backgrounds an empowered care journey solution but it also provides patient driven education, therapy and entertainment via the Patient Entertainment Portal and Services (PEPS).  To help incentivize and fund the introduction of this breakthrough solution, GeaCom is enabling sponsorships.  A sponsorship is a small introductory advertisement for each use.  This model seeks to employ non-disruptive, simple/single sponsorship much like Public Radio does.  In return for this sponsorship the patient gets free services and entertainment.  Should the patient not desire the sponsorship in return for free access, they may choose to make a small payment for premium services.

The types of sponsors sought include health authorities, cancer associations, healthy food producers, exercise entities, charities, hospital donations, foundations and more of that ilk.  The experience of the sponsorship is a logo, audio and a link for more information offer.  The resulting revenue pays for the maintenance and growth of the offering while providing an additional financial resource to the medical system to improve its services.  The result is a healthier, happier patient, a more robust PEPS experience and a more supported medical facility.